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Chicago Proposal Seeks Sportsbooks in City Sports Venues
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When the state of Arizona was going through the process of legalizing sports betting, retail sportsbooks in professional sports venues was part of the proposal. The District of Columbia followed suit to allow legal sports betting at Capital One Arena and Nationals Park. Local lawmakers in the city of Chicago are now looking to do…
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FanDuel and DraftKings Sign Official Partnership Deals With the NBA
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The NFL is the biggest professional US sports league when it comes to legal sports betting. As part of its association with the legal US industry, it has sponsorship deals in place with seven US-based operators. As another big US pro league for legal sports betting, the NBA has turned to the top two US…
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Caesars Sportsbook Adds the Manning Family as Brand Ambassadors
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There is an inherent synergy between legal US sportsbook operators and famous athletes. Commonly referred to as brand ambassadors, they become a key component of a sportsbook’s overall marketing plans. Caesars Entertainment’s vast experience in the casino gaming and entertainment industry make brand ambassadors a natural fit. This has carried over to the company’s business…
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Iowa Expands Its Lineup of Legal Online Sports Betting Operators
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Iowa has always been viewed as an important market for legal online sports betting. More than a few US-based sportsbook operators have targeted the Hawkeye State in their early expansion plans. Heading into the holiday season, sports bettors in the state will have two additional choices to bet the games online. Penn National Gaming’s Barstool…
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Updating the Status of Legal Betting on College Sports in New Jersey and Illinois
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An individual state’s effort to legalize sports betting can be a long, drawn-out process. One of the biggest issues that are part of the process is to determine all the rules and regulations that govern legal betting. As 2021 draws to a close, there are more than 30 states offering legal sports betting in some…
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The NFL Signs a Multi-Year Contract With Aristocrat Gaming
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The NFL once opposed legal sports betting in the US. The league was concerned with protecting the integrity of the games. Once the US Supreme Court gave individual states the right to govern and regulate sports betting, the biggest betting league in the country changed its tune. Over the past few years, the NFL has…
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